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August 31, 2011

Review: Benefit They're Real Mascara

Benefit They're Real Mascara - $22

What is it? 

It's the mascara that's beyond belief! This jet-black mascara lengthens, curls, volumizes, lifts & separates lashes for a spectacular "out-to-here" look.   The exclusive brush is specially designed to maximize the performance of the long-wearing, glossy formula-revealing lashes you never knew you had! Staggered bristles grab close to the root, boosting length & volume beyond belief. The precision bristles on the custom-domed tip lift, define & curl even your tiniest lashes. The end result...luxurious, silky lashes that won't smudge, clump or dry out.
  • They're real and here's the proof!
  • 94% saw dramatic length and volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*
  • *Results observed in a consumer panel survey

Why did you buy it?
It was the latest promotion at the Benefit counter when I had an eyebrow appointment. 

Should you sample this?
I'm not a fan of expensive mascara (anything over $10) especially when I get great results from drugstore brands.  That being said, I love this mascara - I mean LOVE.  One coat and I have movie star lashes.  I agree with all the stats listed above from Benefit's website and a couple of people have asked if they were real!  Now they need to make it waterproof!  If you are looking for a mascara to have you're friends questioning if They're Real, you should sample this!

The power is in the brush!!
They're Real Mascara can be purchased at Benefit Cosmetics and Sephora 

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